And so it starts. ET reports (http://economictimes.indiatimes.com/tech/hardware/micromax-takes-on-moto-e-with-unite-2-prices-it-at-rs-6999/articleshow/35485394.cms) that Micromax is coming up with Unite 2, that is priced exactly at Moto E price, but far surpasses the spec sheet. Biggest question is if the performance is on par with what is offered by Moto E: un-compromised smartphone experience. And more importantly are there guarantees of software update from Micromax. But good to see that Moto E has set a standard, against which every thing else will be bench marked in the premium affordable category.
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